Agency: Highlite

Client: Kubara

Category: Product photography | Social Media

About: Dobra Kaloria is a family brand from Czestochowa, which is a pioneer in the production of plant-based alternatives to meat. The company is also famous for its snacks with natural and plant-based ingredients. Cooperation with the client resulted in modern product photos that show the greatest values of good calories and engage the brand’s audience to interact with the company. The works are characterized by saturated colours, simple form and characteristic arrangement in the form of ingredients that make up the products. Not only static photographs were used, but also short film forms, i.e. time-lapse animations. All materials were used in social media.